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Lead scoring propensity model drives 20% increase in conversion for business comparison service
Profile PE-backed B2B price comparison and switching service across a range of areas including electricity, gas, insurance, and telecoms.
Utilising existing data and technology to streamline decision-making for asset management
Profile The client is an ESG-focussed asset manager with a global portfolio and multiple funds. The client has a sophisticated internal data environment but maintaining and updating legacy tools...