Resources

Case studies

PRIVATE EQUITY

Automated BI enables real-time prioritisation of sales leads

Profile A high-growth cloud software provider (SaaS).

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Predictive churn model drives £1m growth in EBITDA

Profile A PE-backed accounting and HR SaaS provider.

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Interactive data cube supports the sale of large SaaS business

Profile PE-backed Software-as-a-Service (SaaS) business with recurring revenue.

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Predictive churn algorithm helps plastics manufacturer prioritise CRM engagement

Profile A major multinational plastics packaging manufacturer serving customers in a range of sectors including pharmaceuticals, food packaging,...

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Building data cubes for SaaS clients on subscriptions, product usage and marketing attributions

Profile The client was a private equity backed SaaS company that provides remote access software to businesses. Their product range includes desktop...

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Machine learning improves sales forecast by 30% for orthopaedics supplier

Profile PE-backed orthopaedics and healthcare product supplier serving hospitals in a range of international markets.

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Lead scoring propensity model drives 20% increase in conversion for business comparison service

Profile PE-backed B2B price comparison and switching service across a range of areas including electricity, gas, insurance, and telecoms.

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