WHITE PAPER

Strategic space mastery

 

Maximise retail profits with smart space optimisation strategies

For retailers, where every square foot counts, the strategic placement and
allocation of products can make or break
profitability.

 

 

 

 

 

 

 

Goal

Why setting strategic goals and aligning all teams around customer-centricity is essential for success.

 

Strategy

How analytics can be used to determine optimal commercial strategies.

 

Shape

The benefits and respective differences between micro-space and macro-space optimisation.

 

IntegrityHow to implement effective and balanced space optimisation strategies.

In this white paper:

Optimising retail space for maximum profitability

Retailers can significantly enhance sales and profitability by employing integrated strategies of micro and macro space optimisation, which involves the optimal placement and allocation of products in stores using machine learning techniques.

 

Interdependent team efforts

Effective range and space planning requires collaboration among key teams such as Commercial, Merchandising, Store Planners, and Buying. Each team’s data-driven insights and constraints must be balanced to maximise sales and meet strategic objectives.

Leveraging machine learning

Advanced analytics and machine learning can enhance product selection, placement, and space allocation, ensuring that retailers align their store layouts with customer buying patterns, market trends, and sales data to optimise revenue per square foot.